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Meta
Fall free intro
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Fall free intro
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Plan a follow-up test
Meta ·
Free 25-minute intro session, book this week
Overview
Meta
Search
Referrals
Reviews
Spend
$2,800
October, from the ad account
Inquiries
120
37 replied
Came in
13
visits
54% of 24 bookings
Cost per visit
$215
4 became members
From inquiry to member
Each step counts the people who reached it. Open a step to see the records.
Inquiries
120
Eligible
11 excluded, with reasons
109
First reply
103
Replied
36% of first replies
37
Booked
65% of replies
24
Came in
54% of bookings
13
Became members
31% of visits
4
Proposed test
Drafted by Fynso. Nothing changes until you approve, and the ads stay as they are.
Waiting for you
Test
Confirm Meta intro visits twice
Change
Text a confirmation the day before and a short reminder 2 hours before every intro booked from the Fall free intro ads.
Measured by
Share of booked intro visits that happen
Today
54% · runs 4 weeks
Open the brief
Example leads from this campaign
October inquiries in this sample, with where each one is now. Open one to see the conversation.
DP
Devon Price
Northgate · inquired Sun, Oct 25
Booked
EW
Ethan Walsh
Brookfield · inquired Sun, Oct 25
Waiting on reply
BC
Ben Carter
Brookfield · inquired Tue, Oct 27
New
OH
Owen Hughes
Northgate · inquired Mon, Oct 19
Didn't show
HL
Hannah Lewis
Lakeside · inquired Tue, Oct 6
Member